That was an eCommerce project. There was a website that needed essential design intervention. The mission was to overlap or even remove a huge cognitive gap by the means of website design. It was about remastering the current UX in a way that requires some neuromarketing abracadabra.
The final design concept includes persuasive patterns based on target audience preferences. Space management techniques provide users with as much useful information as current population statistically needs to process new visual data. Layouts adapted for any viewing device.