Web Catalog of logo platform
Logo Catalogo, an international web catalog of logo designers, branding and identity specialists — freelancers and studios.
The task was to imagine and create an ideal freelance job board. The criteria were simple yet challenging in many ways: this website must beat other, currently existing freelance platforms. It is to be both visually appealing and rich in useful functions for freelance contractors and their employers.
We moved the app way by applying the mobile application layout logic to the full size digital talents marketplace. Ease of navigation, fast loading speed, fine interface - all that cool & juicy mobile app advantages needed to be implemented on a bigger scale. Falling into primitive forms or overloading the page with spare elements is ez, but keeping the design right between the two extremes - that’s what astrophysicists call a “habitable zone”.
We created a product that allows hundreds of designers to find work within their range of skills, filter requests and results through multiple criteria configurations, perform everyday employed-person-activities, manage documents, deliver and store designs, showcase best works etc. The most valuable personal contact between the client and the vendor is kept private. And there’s a plenty of space for the community to thrive.